The team of the Laboratory of Media Studies composed of: prof. UW dr hab. Tomasz Gackowski, Marcin Łączyński, MA and Eng. Adam Balcerzak took part in the #WaMaMarketing conference in Olsztyn on March 14, 2023.
Our team led by prof. UW dr. hab. Tomasz Gackowski presented technical solutions in the field of biometrics and Virtual Reality along with their research and marketing applications.
On January 5-6 2023, a representative of LBM, Eng. Adam Balcerzak visited the Saint-Cyr Military Academy (France).
During the visit, we summarized the effects of the project co-implemented in recent months with cadets from Saint-Cyr: Pierre Pailleux and Justin Perrot, under the substantive supervision of prof. Aline Hauffschmitt.
On behalf of LBM, the project was implemented by Marcin Łączyński, MSc and Eng. Adam Balcerzak under the supervision of prof. Tomasz Gackowski.
Prof. Tomasz Gackowski attended the First Congress of Public Debate organized by the Institute of Discourse and Dialogue at the Foksal Press Center on December 15-16, 2023. Together with Prof. Andrzej Zybertowicz and Dr. Bartlomiej Balcerzak, they debated the impact of new technologies on the reliability of content in public debate.
The 1st Congress of Public Debate was the first event of its kind in Poland, bringing together individuals and institutions interested in the state of public debate and the media in Poland.
The Congress of Public Debate was organized by the Institute of Discourse and Dialogue on the occasion of the foundation's 5th anniversary and will be held periodically once every 3 years.
The first edition was organized under the slogan: "Return to reliability! Is it possible?"
As part of a three-month internship carried out under the leadership of Prof. Tomasz Gackowski and the supervision of Marcin Łączynski, M.Sc., and Adam Balcerzak, Eng., a computer game project was developed to simulate shooting training, which was adapted to record real-time gameplay state data and integrate game data with biometric measurements of player behavior.
The LBM team will still report on this project in the coming months, as measurements will begin using this application to study emotions such as fear, anger, surprise and joy associated with gameplay in shooter games.